Basis Technologies
From the vendor: Basis is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers.
Categories
- DSP (Demand-Side Platform)
- Media Buying, Trafficking & Order Management